Modern Tire Dealer

OCT 2018

Magazine for the professional tire industry

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M T D O c t o b e r 2 0 1 8 12 N e w s / V i e w s TIA elects Nothdurft secretary Dan Nothdurft, founder and president of Tires Tires Tires, has been elected secretary by the Tire Industry Association (TIA) Board of Directors. He will officially join the TIA board as secretary on Oct. 29, 2018, 32 years and one day after he founded his dealership. Get assistPro via website Rotary Lift, a Vehicle Service Group brand, has made its free professional facility planning assistance service, assistPro, accessible from its website. Customers can now connect to the Rotary Lift Building Information Modeling Library directly from Rotary's website at rotarylift.com/Home/ Support/assistPRO/. Atec promotes Eri Muca Eri Muca is the new director of aftermarket sales at Ateq TPMS Tools LC. He will work closely with Bruno Rousseau, global TPMS sales manager, and Davy Leboucher, Ateq North American C SEMA explains Prop 65 A brochure examining California's Proposi- tion 65 is available to Specialty Equipment Market Association (SEMA) members by calling (202) 783-6007. It includes tips on how to comply. Prop 65 alerts consumers to potential exposure to chemicals associated with causing cancer or "reproductive harm." Index honors tire makers Four tire companies have been named to the global Dow Jones Sustainability Index for 2018: Bridgestone Corp., Hankook Tire Co. Ltd., Nokian Tyres plc and Pirelli & Cie SpA. Pirelli was named the leader in the Auto Components category. Engelhardt joins Schrader Schrader Performance Sensors, a part of Sensata Technologies, has hired Lee Engelhardt as its regional sales manager for North Central United States. He will be based in Michigan and will report directly to Robert Tinson, Schrader's senior national sales manager for North America. Bridgestone hires Vernier Taylor Vernier has joined Bridgestone Americas Inc. as director of marketing and merchandising for the GCR Tires & Service (GCR) business. In this role, he will oversee advertising, promotion and digital activities. Bites Smithers Rapra expands facility LAB FEATURES A $7 MILLION TIRE TESTING SYSTEM Sullivan Tire acquires Montvale Tire S mithers Rapra recently unveiled the MTS Flat-Trac CT Plus Tire Test System at an open house in Ravenna, Ohio. e $7 million system was added to the test facility in partnership with six tire manufacturers: Goodyear Tire & Rubber Co., Bridgestone Americas Inc., Michelin North America Inc., Continental Tire the Americas LLC, Hankook Tire America Corp. and Cooper Tire & Rubber Co. e addition was part of a 15,000-square-foot expansion that also created additional space for offices, conference rooms for client and project meetings, storage, and space for additional testing capabilities that are currently in development. "This expansion at the Ravenna laboratory allows us to offer enhanced capabilities, increased capacity, and even more comprehensive service for our clients," says Dr. Jim Popio, vice president of North American Operations. "We thank the partner companies who have collaborated with us to address this need to accom- modate larger tires for testing as well as the need for more demanding testing conditions. anks to their support, Smith- ers is strengthening our service portfolio in an automotive market that increasingly favors larger vehicles." e new CT Plus test system – "the only one in North America," says Popio -- allows Smithers to conduct assessments on most passenger car and light truck tires on the market today by simulating real world driving conditions and collecting tire performance data. e machine provides higher wheel torque as well as increased longitudinal and lateral load limits. It is engineered to deliver accurate and repeatable measurements of tire force and moment properties under steady-state and dynamic conditions in order to provide higher fidelity tire models, which assist in meeting validation and timing requirements. Smithers Rapra, one of six business units under the Smithers Group umbrella, operates laboratories in North America, Europe, and Asia, covering a wide variety of testing and technical consulting services from material chemistry and product durability testing to tire, wheel and winter testing.—Bob Ulrich S ullivan Tire Co. Inc. has acquired Montvale Tire Car Care Centers in Massachusetts, increasing the number of Sullivan Tire and Auto Service retail locations to 71. e two locations were located in Melrose and Woburn, respectively. Both locations will undergo renova- tions in the upcoming months but will remain open for business during that time, according to the company. "ese locations are a perfect fit for our growth strategy," says Paul Sullivan, vice president of marketing. "Former owner Tony Koles has been a fixture in these communities for nearly 50 years and has a very loyal customer base." Many of the existing Montvale Tire staff will be staying on as Sullivan Tire employees, and Sullivan Tire will honor all of Montvale Tire's warranty work. In addition to its 71 retail stores, the com- pany operates 15 commercial truck centers, 11 wholesale locations and three retread plants. The new MTS Flat-Trac CT Plus features up to 6,000 newton-meters of wheel torque. COURTESY OF SMITHERS RAPRA

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