Modern Tire Dealer

NOV 2018

Magazine for the professional tire industry

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IN THE WRONG KIND OF WEATHER, YOUR CUSTOMERS NEED THE RIGHT KIND OF TIRES. You can't control the weather, but you can give your customers the confidence to navigate wet roads with a great set of tires. Introducing the new and improved Cooper ® CS5 Ultra Touring ™ tires. They're built with specially designed grooves that evacuate water from the tread, giving your customers the control to stop quickly. So the next time you recommend an all-season tire, pick the CS5 Ultra Touring ™ that's backed by 100 years of experience and up to a 70,000-mile warranty. * count on cooper. ® An American Company Since 1914. cooper tire.com *70,000-mile tread wear protection warranty is available only for Cooper ® CS5 Ultra™ V and H-rated tires purchased new and which are used on the vehicle on which they were originally installed. Other terms and conditions apply.

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