Modern Tire Dealer

MAR 2019

Magazine for the professional tire industry

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M T D M a r c h 2 0 1 9 10 N e w s / V i e w s Kumho has new CEO Kumho Tire Co. Inc. has promoted Jeon Dae-jin to CEO. The 35-year Kumho veteran has most recently served as senior execu- tive vice president, as well as acting CEO. Sullivan and Cora team up Sullivan Tire Co Inc. is continuing its connection to the Boston Red Sox, this time with a partnership with manager Alex Cora. The two-year agreement includes television commercials and personal appearances. TIA offers OTR tire guide The Tire Industry Association (TIA) has compiled the average and maximum weights of more than 500 off-the-road tires, as well as more than 100 wheels. The information is available in a free download. Hunter adds ADAS data Hunter Engineering Co. has added informa- tion required for resetting advanced driver assistance systems (ADAS) to its Hunter- Net smart technology platform. Discount Tire and AAA partner Discount Tire is partnering with the South- ern California affiliate of the American Automobile Association (AAA) to provide flat repairs and tire replacements to AAA members. The pilot program with the Automobile Club of Southern California will deploy at Discount Tire/America's Tire retail stores in San Diego and Los Angeles. Cardone will reward techs Cardone Industries Inc. is challenging auto technicians to share installation videos for a chance to win $5,000. Videos must be submitted between March 1 and July 17, 2019. Take 5 Oil Change expands Driven Brands Inc. continues to expand its automotive service network with the acqui- sition of 48 Super-Lube locations in Florida, Wisconsin, Indiana, Illinois and Alabama. The stores will be added to Driven Brands' Take 5 Oil Change quick lube network. Giti has Passat fitment Giti Tire (USA) Ltd. will supply Comfort A1 all-season tires in two sizes from its Chester County, S.C., plant for the 2019 Volkswagen Passat. Bites Tire Kingdom unveils its 'shop of the future' T BC Corp.'s Tire Kingdom Service Centers is rolling out a "shop of the future" concept, and the first store featuring the new look is open in West Palm Beach, Fla. "Our shop of the future concept was designed with our customers in mind," says TBC CEO and President Erik Olsen. "Focus groups, customer surveys and feedback helped us to design a space that was comfortable for customers, ideal for associates and now affords us the opportunity to exceed customer expectations at a beautiful location that is state-of-the-art and conve- niently located on Northlake Boulevard." e new Tire Kingdom store features eight service bays, as well as a state-of- the-art business area, digital feature wall, enhanced conces- sion area, large open view to the back shop, upgraded broadband connectivity and digital inspection equipment. ere are nearly 190 Tire Kingdom locations throughout Florida. The Donald B. Rice Tire Co. Inc., which does busi- ness as Rice Tire., has ac- quired Central Tire Co. of Verona, Va. Central Tire was founded by Guy Westhafer in 1945. The company has been run by his sons, Terry and Tommy, for the last four decades. Central Tire served customers in Virginia and parts of Penn- sylvania, North Carolina, Washington, D.C., and West Virginia through a retail store, commercial store and retread plant. The purchase gives Rice Tire 11 locations and its second retread plant. Rice Tire was founded by Don- ald B. Rice in Frederick, Md., in 1956. Now into its fourth generation of leadership, the company serves commercial and retail customers in Mary- land, Virginia, Pennsylva- nia and Washington, D.C. Rice Tire buys Central Tire L ooking for a go-to source for any career or talent search in the tire industry? Tire Talent Founder Mike Cioffi has created it. e answer: www.TireCareers.com. It's a free job board that both manufacturers and tire dealers can use to post jobs, and anyone searching for work can use to find a job. Cioffi operates Tire Talent, a search firm that's focused on matching employees with employers in the tire and automotive industry. He says he's learned there's a need for one spot to serve as a hub for all job-related searches and openings. He receives weekly inquiries for technicians, counter sales professionals and other positions that fall outside the primary scope of his search firm's business. Cioffi's firm typically focuses on match- ing jobs with employees for exempt-level positions, but he sees TireCareers.com as a springboard to serving the entire industry, particularly in tire dealerships and automotive shops where much of the demand is tech-related. TBC says the waiting area of Tire Kingdom Service Centers' new store format features a modern, com- fortable look and focuses on the customer. Free job search board serves entire tire industry

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