Modern Tire Dealer

APR 2017

Magazine for the professional tire industry

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59 www.moderntiredealer.com e newest BFGoodrich tire is designed for Canadian winters By Ann Neal T he new BFGoodrich Winter T/A KSI from Michelin North America Inc. is designed for passenger and crossover utility vehicles (CUVs) in the Canadian market. e BFG Winter T/A KSI replaces the brand's Winter Slalom KSI tire in Canada. In the U.S., the Winter Slalom KSI is being phased out, according to Kevin Reim, BFGoodrich global product category manager for passenger products. "We are evaluating the BFGoodrich Winter T/A KSI for the U.S. market, but we do not have a definitive timeline. Our focus has been on the Canadian market first as we know how important the winter category is here," Reim told Modern Tire Dealer at a launch event for dealers and media in Oawa, Canada, last month. "We were laser-focused on meeting the snow tire season with this launch for Canada. We want to have a great supply for our Canadian BFGoodrich dealers. We will begin to evaluate the opportunity in the U.S. aer we have successfully completed our Canadian launch," Reim said. e bulk of the Winter T/A KSI line is launching now in 32 T-rated sizes for 14- to 18-inch rim diameters, which will cover 66% of the winter tire sizes in the Canadian market. Six more sizes, all T-rated, will be added in August 2018. Once the full line is released, the Winter T/A KSI will be available in 38 sizes covering 77% of the market, which will be 13% more than the predecessor tire. BFGoodrich dealers in Canada can order the tire now for delivery in August. Beer performance in all conditions From compound to carcass, the Winter T/A KSI is new compared to its predecessor. e company says the Winter T/A KSI outperforms the Winter Slalom KSI, especially in wet braking and dry handling. Most dedicated winter products perform very well in snow traction; the challenge is managing the other performance areas, according to Reim. " We've b e e n a b l e t o improve our snow traction slightly along with snow handling. e pre- vious product was very tough to beat there. We've made big improvements in ice traction and also in wet brak- ing. If you want to get more wet per- formance, you're typically going to Focus on industry Kevin Reim, global product category manager for passenger tires, says the interlocking 3D sipe technology used in the g- Force Comp-2 A/S and other BFGoodrich tires is in the shoulders of the new Winter T/A KSI. The technology gives more shoulder stability for handling while providing biting edges for snow and ice traction. Features of the new BFGoodrich Winter T/A KSI include a serrated shoulder profile similar to the brand's All-Terrain T/A KO2 tire that helps the vehicle climb out of ruts on snowy roads.

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