Modern Tire Dealer

JAN 2015

Magazine for the professional tire industry

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3 www.moderntiredealer.com Modern Tire Dealer is a proud member of: TIRE RETREAD & REPAIR INFORMATION BUREAU TRIB Member An Industry Association Features 16 What you need to know for 2015 Customers have cash to spend, thanks to low fuel prices. Tire sales are expected to increase, but dealers have to fnd new ways to get customers in the door 58 Te center of the automotive universe Atendees fnd equipment innovations, professional development opportunities and demonstrations on the latest products, services and repair techniques at AAPEX 49th annual Facts Section 28 Facts Section index MTD presents more charts, exclusive information 30 Tire shipments Te hub of the wheel: Like it or not, the U.S. tire industry revolves around China 36 Brand share Tere are 4 tiers, not 3: 'Good-Beter- Best' still works, but new complications require brand reorganization 44 Plant capacity Five more tire plants by 2017! 46 Commercial Double digit growth! New truck tires were in demand at the replacement and OE levels last year 52 Tire sizing and pricing Start with 205/55R16: Ten worry about the other 500-plus sizes 54 Retailing and wholesaling Gender bending: Surprise! When it comes to buying tires, women are not the dominant sex 56 Future shock Look for... more tarifs? You never know. Te same goes for the fascination private equity frms have with our industry 4 Editorial Bitter battle? TIA and RMA face off on tire registration — again 6 Online News and navigation tools for MTD 's website 8 News/views Highway funding bill is focus of Federal Lobby Day on Feb. 5 26 Your marketplace Volume trends have remained positive for 10 consecutive months 66 Focus on dealers Worth more than 1,000 words: Direct Tire & Auto Service sees real results with video 67 Counter intelligence Let's start at the beginning: It all starts and ends at the counter 68 European notebook Optimism and designer innovations for 2015 69 Focus on industry New tires and pro basketball promotions boost Kumho brand 70 Focus on dealers E.T. Paul Co. closes after 119 years: Dealer loses property to eminent domain 71 TPMS Jeep Grand Cherokee 2005-2013: Two TPMS systems, base and premium, are available 82 Your turn Using common sense trumps overreacting, reader says 76 Products 78 Quik-Link 79 Classifed Te Industry's Leading Publication January 2015, Volume 96, Number 1 Departments

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