Modern Tire Dealer

JAN 2015

Magazine for the professional tire industry

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59 www.moderntiredealer.com Bosch shows all its product lines From spark plugs and air filters to fuel pumps, battery chargers and starters for vehicles equipped with start/stop systems, the complete line-up of products from the Automotive Afermarket division of Robert Bosch LLC was on display. For wiper blades, B o s c h h a s a n e w technology and a new product line. Te com- pany added a patented te c h n o l o g y c a l l e d ClearMax 365 to its premium Bosch Icon wiper blade line. Clear- Max 365 is a synthetic r u b b er co m p o u n d bonded both physi- cally and chemically with a polymer powder coating. It provides longer wear, delivers superior all-weather p e r f o r m a n c e a n d resists damage from external contaminants like ozone, road debris such as salt and grime, as well as chemicals and waxes. Te company also introduced a premium hybrid beam blade based on its patented beam technology called InSight. Te enclosed hybrid construction of the Bosch InSight wiper blade minimizes gaps to reduce snow and ice buildup. Te new wiper has a graphite-coated natural rubber wiping edge with patented internal tension spring, versus the conventional style claws of other hybrid blades. To further reduce the environmental impact of its brake products, the company has developed a proprietary copper-free ceramic friction formulation using renewable materials for which it has fled for patent protection. Bosch says the design and technology behind the new formulation are signifcant industry developments. To indicate the level of copper in its QuietCast brake pads, Bosch is rolling out new packaging Jan. 1, 2015, that will include the industry standard Leaf Mark. Te Leaf Mark is a three-leaf cluster with one, two or all three leaves flled in to indicate the level of legislative compliance. Te company's Blue Disc brake pads will now come in a greener package. Bosch has replaced the paper-and-shrink- wrapping traditionally used in packaging with a heavy-duty coton towel. Te Bosch Towel Wrap package protects the pads, and technicians can use the towel to clean their hands afer servicing a vehicle. Other new products include the C1 Batery Charger for recharging all 12V fooded car bateries, except bateries with Absorbent Glass Mat technology, to their original strength, power and performance. It is scheduled to be available in early 2015. Bosch also introduced afermarket starters for vehicles Thu Teesdale, customer acquisition project manager, says the Bosch Icon with ClearMax 365 program consists of 29 part numbers providing 96% coverage of U.S. vehicles in operation. Quik-Link: 800-687-1557 ext. 11128

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