Magazine for the professional tire industry
Issue link: https://mtd.epubxp.com/i/567620
MTD September 2015 Modern Tire Dealer is a proud member of: TIRE RETREAD & REPAIR INFORMATION BUREAU TRIB Member An Industry Association Features 22 'It's all good' Ricky Benton credits hard work and good people for his success. He's Modern Tire Dealer's 2015 Tire Dealer of the Year 50 'Tere's no repairing it; you have to get another wheel' Clad wheels: Handle with extreme care 58 Fall car care checklist Car Care Council: 89% of inspected vehicles need a service 60 A 96-year marriage Lewis General Tires is almost as old as the General brand 6 Editorial Autopilot tire program: Michelin OnSite takes the dealer out of the equation 8 Online News and navigation tools for MTD 's website 10 News/views Virtual reality is used to train techs to service GDI engines 21 Your marketplace Higher average ticket totals amount to a 10.7% increase in service sales 66 Business insight Distracted driving: Create a policy now to save lives and money down the road 72 Counter intelligence I worked with winners: Winning is the execution of sound strategy 76 European notebook Europe is defnitely under pressure: Drivers ignore dangers of driving under-infated tires 78 Focus on dealers 'They're turning a worn-out tire into something beautiful': Belle Tire customers see value of retreading at plant's open house 80 Focus on industry Why guayule? Cooper looks for a substitution for natural and synthetic rubber and fnds it in a native southwest shrub 83 Focus on dealers Business has been 'better than expected': Lamb's Tire and Automotive grows with the market 84 Focus on industry 'Keep your business moving forward': TIA's Global Tire Expo seminars and exhibits cover all the bases 87 TPMS Hyundai Sonata 2008-2010 service 100 Your turn Note to tire manufacturers: 'You can't have your cake and eat it, too' 90 Products 96 Quik-Link 97 Classifed Te Industry's Leading Publication September 2015, Volume 96, Number 9 Departments 4