Modern Tire Dealer

DEC 2016

Magazine for the professional tire industry

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MTD December 2016 2016 AAPEX closely connect customers and end-users with engineering and technical experts," said Doug Wolma, vice president and general manager of the Dana Aermarket Group. e initial rollout of the Victor Reinz portfolio in North America includes more than 3,300 part numbers. Carter refuels its brand Cleveland, Ohio-based Crowne Group displayed new packaging and a new brand promise, "Fueling You Forward," for Carter Fuel Systems. Crowne Group has been investing in the fuel pump portfolio and increasing coverage since acquiring the company in 2013, according to Danielle Orlando, direc- tor of marketing. New product features increase the life and performance of Carter brand fuel pumps. A key innovation is CleanScreen multilayer filtration technology, which adds 40% more dirt-holding capacity. Tenneco unveils mobile trailer Tenneco Inc. introduced its "Tenneco Experience" mobile product and technology exhibit to AAPEX visitors. The 53-foot trailer contains hands-on exhibits on Tenneco's clean air and ride performance OE technologies for global vehicle manufacturers as well as the latest Monroe ride control and Walker emissions control products for the North American aermarket. "We wanted to provide a venue to show the new technolo- gies to technicians and counter people so they know what's coming down the pipeline and how our OE expertise can benefit the aermarket," said Denise Hanefeld, brand and marketing communications manager. e "Tenneco Experi- ence" trailer will visit OE and aermarket customers in the coming months. A shop can request a visit through a local Tenneco sales representative. ■ AAPEX attendees were the first to tour the new Tenneco Experience, a mobile product and technology exhibit. Quik-Link: 800-687-1557 ext. 23115 40

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